300% Boost in Patient Inquiries for Emergency Dental Practice in Alabama
GOAL: To dominate the local market by increasing patient inquiries and establishing the clinic as the go-to choice for emergencies.
Main Challenges
-
Low Call Volume
Due to poor local search visibility (Page 2 ranking). -
Lack of online authority and citations
affecting local SEO -
Minimal positive reviews,
undermining trust and credibility. -
Limited organic traffic
and few patient inquiries.
Strategy
We implemented a revenue stabilization plan focused on driving patient inquiries through local visibility and credibility:
Local Visibility and Map Pack Ranking:
- Optimized the Google Business Profile (GBP) to boost visibility.
- Structured Q&A and service updates to encourage engagement.
Reputation and Review Management:
- Increased Google reviews from 20 to 201, maintaining a 5.0-star rating.
- Encouraged patient testimonials to build social proof.
Patient Call Generation:
- Enhanced website speed and mobile usability to convert visitors into callers.
- Built high-authority citations to boost local search presence.
Results
- 300% Increase in Patient Inquiries within 3 months.
- Google Ranking Improved from Page 2 to Page 1 for high-intent keywords.
- Website Traffic Grown from 0 to 2,700 Visitors in 8 months.
- 5.0-Star Rating Maintained with 201 reviews, boosting local credibility.
60% Increase in Appointment Bookings for a Dental Practice Chain in Portland!
Arvory Holdings LLC, Oregon rootsdental.com
GOAL: To increase patient appointment bookings and revenue stability through improved online visibility and local search performance.
Main Challenges
- Low patient call volume due to poor local search visibility.
- Weak online presence and low organic traffic.
- Outdated website structure resulting in slow loading times and low engagement.
- Minimal patient engagement on social media, affecting brand credibility.
- Low-quality backlinks that hindered domain authority.
Strategy
To stabilize revenue and boost patient calls, we implemented a structured growth system focused on:
Local Visibility Enhancement:
- Migrated the website to WordPress for better performance.
- Implemented AI-driven on-page optimization, including improved meta tags, headers, and content structure.
- Enhanced website speed and mobile responsiveness to reduce bounce rates.
Reputation and Credibility Building:
- Optimized the Google Business Profile with high-intent keywords and accurate NAP data.
- Built high-authority local citations to increase domain credibility.
Patient Engagement and Conversion:
- Created informative and SEO-friendly blog content addressing patient concerns.
- Increased social media engagement by sharing relevant content regularly.
- Implemented call-to-action improvements to convert more website visitors into bookings.
Results
- 60% Increase in Appointment Bookings within 12 months.
- 85% Growth in Organic Traffic from targeted local searches.
- 25% Increase in Domain Authority through quality backlinks.
- Ranked Top 1-3 for high-intent dental keywords.
Overlooked to High Visibility for Dental Clinic in California
Signature Smiles Dental, California signaturesmilesriverside.com
GOAL: Improve local search visibility, rebuild online credibility, and increase new patient interest through foundational local SEO work and engagement strategies.
Main Challenges
-
Limited visibility in Google’s local results
Due to an under-optimized GBP -
No presence on third-party dental platforms
And inconsistent citations -
Inactive GBP features
including products, services and Q&As. -
No review management system
reducing trust and engagement
Strategy
We deployed a foundational local SEO campaign focused on visibility, trust, and conversion readiness:
Local Presence and Google Profile Fixes:
- Uploaded high-quality, geo-tagged imagery to build local relevance
- Completed core GBP features including Services and Q&A with targeted, keyword-rich content
- Cleaned up NAP inconsistencies across citations to strengthen local trust signals
Reputation and Engagement Uplift:
- Responded to all existing Google reviews to re-engage with past patie
- Implemented a simple follow-up process to encourage ongoing 5-star reviews
Credibility Building:
- Built citations on relevant third-party directories such as ZocDoc and Healthgrades
- Applied local business schema to improve search engine understanding of the clinic's services
Results (for now...)
- Review response rate increased by 40%, improving patient trust and engagement
- Visual content updates led to a noticeable spike in photo impressions on GBP
- Map Pack visibility improved for keywords like “Riverside family dentist”
- Presence across authoritative directories helped build a stronger local reputation
